James Ashforth-Pook

Business Development Advisor

James has more than twenty-five years of successful high-technology industry and business experience. He has accumulated extensive technical and commercial knowledge of the semiconductor/IP, EDA and embedded software sectors, the key SoC leaders and fabless start-ups over the years.

He previously served as a:

  • Director at Cadence Design Systems [Nasdaq:CDNS], with responsibility for Sales and Support operations within Cadence’s Quickturn Business Unit.
  • Synopsys‘ European Strategic Group – EPIC Design Technology, Inc. (acquired by Synopsys, Inc. [Nasdaq:SNPS] in 1997) based in Grenoble, France.
  • European Regional Director at Applied Microsystems Corporation [Nasdaq:APMC],  based in Paris, France.
  • Various roles at Motorola [NYSE:MOT] (Semiconductor Products Sector, now Freescale)

James started his career with STC Defence Systems (now Northern Telecom) in R&D and then as a Hardware Design & Development Engineer (Analog/Digital electronics and Gallium Arsenide Lasers/Microwave/RF) involved on major telecommunications sub-contracts from Plessey originating from the UK Ministry of Defence and the DoD of North America.

James received his Bachelor of Science Degree (Hons) in Electrical & Electronic Engineering, from the University of Plymouth, Devon, England, UK in 1985.

Globally pro-active business professional with a successful corporate and entrepreneurial track record of more than thirty years coupled to significant technical and commercial management experience gained with both major US/European high-technology leaders and innovative DeepTech start-up's.

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